{"id":29704,"date":"2025-01-19T20:35:24","date_gmt":"2025-01-19T20:35:24","guid":{"rendered":"https:\/\/margretjons.com\/?p=29704"},"modified":"2026-05-09T16:47:54","modified_gmt":"2026-05-09T16:47:54","slug":"2-ways-to-sell-more-big-ticket-services","status":"publish","type":"post","link":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/2-ways-to-sell-more-big-ticket-services\/","title":{"rendered":"2 Ways to Sell More Big Ticket Services"},"content":{"rendered":"

I’m about to show you how you can use a big discount, and a case study offer to start selling big ticket services like crazy. This can work for most big ticket items you’re selling.<\/p>\n

\"2<\/p>\n

Maybe you sell SEO services to brick and mortar businesses. Or perhaps you sell coaching over the phone to people who started with a free 20 minute session with you. This works in print as well, but it works even better when you\u2019re actually talking to the person.<\/p>\n

Let\u2019s say you sell list building systems to local businesses. You\u2019ve sat down with them, explained exactly what you can do for them and they\u2019re excited. \u201cHow much do you charge?\u201d they want to know.<\/p>\n

Let\u2019s say you charge $1,000 a month for the service. Tell them you normally charge $2,000, and explain why your service is a tremendous deal at that price. Then tell them that if they will allow you to use them as a case study, you will knock that price in half.<\/p>\n

Here\u2019s the beauty of this system:<\/p>\n

First, you\u2019ve already primed them for a higher price, so when you offer the lower price, they\u2019re actually relieved and much more likely to say yes.<\/p>\n

Second, in the back of their mind they\u2019re thinking, \u201cIf s\/he is using my business as a case study, that means s\/he\u2019s going to work extra hard to get good results.\u201d Which makes perfect sense, because you wouldn\u2019t want a case study that failed.<\/p>\n

Third, you can use these case studies to bring in new clients. For example, let\u2019s say you performed a service for a plumber. Now you can contact plumbers in other cities and show them the exact results you achieved in that first plumbing business. When they see these specific results, they are much more likely to sign on.<\/p>\n

The same goes for any other service you provide to local businesses, professionals, coaching clients, etc. Show them your \u2018regular\u2019 price, then offer the option of getting a reduced price in exchange for allowing you to use them as a case study.<\/p>\n

One caveat: In the case of personal coaching (versus business coaching) you might want to change their name in your case study to protect your client\u2019s privacy.<\/p>\n","protected":false},"excerpt":{"rendered":"

I’m about to show you how you can use a big discount, and a case…<\/p>\n","protected":false},"author":1585,"featured_media":29705,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2897,2919,2926],"tags":[],"class_list":["post-29704","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-affiliate-marketing","category-internet-marketing","category-online-marketing"],"_links":{"self":[{"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/posts\/29704","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/users\/1585"}],"replies":[{"embeddable":true,"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/comments?post=29704"}],"version-history":[{"count":1,"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/posts\/29704\/revisions"}],"predecessor-version":[{"id":1002165,"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/posts\/29704\/revisions\/1002165"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/media\/29705"}],"wp:attachment":[{"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/media?parent=29704"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/categories?post=29704"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/traffic-tap.com\/lifebeyondoffice.com\/wp-json\/wp\/v2\/tags?post=29704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}